London's Shops
Covent Garden
Earlham Street
Clothes
Chain
American Vintage
French brand specializing in premium basics, elevated loungewear, and colorful, high-quality knitwear for effortless daily style.
Founded in 2005, the brand focuses on tactile fabrics and has become a staple for the off-duty style in Seven Dials.
Covent Garden
Elizabeth Court
Accessories
Chain
Ancient Greek Sandals
The first UK flagship for the handcrafted footwear brand, specializing in traditional chemical-free leather sandals.
The brand uses 100-year-old techniques from skilled Greek artisans to create designs inspired by mythology and ancient art.
Kings Road
591-593 King's Rd
Home
Chain
And So To Bed
A luxury bedroom specialist selling handcrafted beds, premium mattresses, and fine linens. It features the largest display of Vispring beds in the UK within its spacious, two-floor showroom.
Founded over 40 years ago as an antique bed specialist, it evolved into a premier luxury sleep brand and serves as a key anchor of the Chelsea Design Quarter.
Carnaby Street
3 Newburgh St
Clothes
Independent
Annie's Ibiza
A treasure-trove boutique selling rare vintage pieces, one-of-a-kind evening wear, and eclectic designer fashion from around the globe.
Founded by Annie Doble, this shop brings the bohemian, high-fashion spirit of Ibiza’s Old Town to the cobblestones of London’s Newburgh Quarter.
Kings Road
131 King's Rd
Shops
Chain
Anthropologie
A massive, three-story lifestyle store selling bohemian womenswear and artisanal home decor. It is famous for its indoor living wall and creative, hand-crafted window displays.
The store occupies a site that was once a historic garage. Its opening brought a sense of artistic discovery back to the road, blending fashion with home and art.
Regent Street
158 Regent St
Shops
Chain
Anthropologie
A creative lifestyle emporium selling bohemian-chic fashion, curated homeware, and gifts, featuring a massive three-story living plant wall inside the store.
The store is known for its artistic, found-object interior design, making it feel more like a gallery or a boutique than a major international chain.
Carnaby Street
12a Newburgh St
Books
Independent
Antidote
An organic and biodynamic wine bar and shop selling a curated selection of rare French wines, paired with seasonal small plates and artisanal cheeses in a cozy, rustic setting.
This establishment has been a staple of the Newburgh Quarter for years, providing a sophisticated, low-intervention wine sanctuary that contrasts with the fast-paced energy of nearby Carnaby Street.
Regent Street
235 Regent St
Shops
Chain
Apple Regent Street
A high-tech sanctuary featuring a double-height grand hall, indoor trees, and a forum for workshops. It focuses on the full ecosystem of Apple hardware and creative support.
Opened in 2004 as Apple's first store in Europe. The building's facade still features 19th-century mosaics from the original occupant, Venetian glassmaker Salviati.
Battersea Power Station
Turbine Hall A
Shops
Chain
Apple Store
The latest iPhone, Mac, and iPad devices showcased on signature oak tables, offering personalized setup, technical support at the Genius Bar, and creative Today at Apple workshops for visitors.
Opening as a cornerstone of the Power Station’s restoration, this flagship serves as a hub for London's tech community, located beneath Apple’s massive new UK headquarters in the Boiler House.
Covent Garden
The Piazza
Shops
Chain
Apple Store
A massive tech flagship featuring a grand internal courtyard where customers can test the latest iPhone, Mac, and iPad devices with expert support.
Housed in a Grade II listed 1876 building, Apple meticulously restored the original brickwork and arches before opening this landmark location in 2010.
Regent Street
224 Regent St
Clothes
Chain
Arket
A modern lifestyle market offering essential fashion for men, women, and children, alongside curated homeware and an in-store Nordic vegetarian café.
The brand, part of the H&M group, chose this site for its UK debut in 2017, focusing on sustainable, long-lasting design and a slow shopping experience.
Covent Garden
9 Mercer St (Floral St Edge)
Cafes
Independent
Arome Bakery
A boutique bakery selling pastries that blend French techniques with East Asian flavors, such as miso glazed croissants and honey butter toast. It features a minimalist, modern aesthetic.
Founded by a French pâtissier and a Singaporean entrepreneur, Arome quickly gained a cult following for its unique flavor profiles, helping to diversify the local artisanal bakery scene.
Hackney
Hackney
Shops
Independent
Artisan & Fox
Ethically made jewellery, textiles, and homeware crafted by artisans across the world with transparent supply chains.
Founded in 2015, the shop champions fair trade, craftsmanship, and global collaboration. Its philosophy centres on ethical luxury and cultural storytelling.
Kensington & Chelsea
Kensington & Chelsea
Shops
Independent
Artisan du Chocolat
Luxury chocolates, truffles, and confections made with innovative techniques and ethically sourced cocoa.
Founded in 1999, the brand pioneered fresh chocolates in London. Its philosophy blends craftsmanship, experimentation, and responsible sourcing. It remains independent and chef‑led.
Hackney
Hackney
Books
Independent
Artwords Bookshop
Specialises in contemporary art, design, photography, and cultural theory publications, with a strong emphasis on independent magazines and small‑press titles curated for artists, students, and visual thinkers.
Founded in 2001, Artwords became a cornerstone of East London’s creative publishing scene. Its philosophy champions independent print culture, critical thinking, and the preservation of specialist art publishing. The shop supports emerging publishers and maintains deep ties with local art schools and galleries.
Covent Garden
The Piazza
Accessories
Chain
Aspinal of London
A quintessential British luxury brand offering handmade leather handbags, wallets, and stationery with a focus on classic elegance.
A favorite of the Royal family, this flagship offers in-store personalization and monogramming services for its premium leather goods.
Bond Street
167 New Bond St
Jewellery
Independent
Asprey London
A legendary British jeweler and luxury goods house selling fine jewelry, watches, silverware, and bespoke leather goods to the world's most elite clientele.
Founded in 1781, Asprey has held Royal Warrants for every British monarch since Queen Victoria, moving to its current New Bond Street location in the 1840s.
Pavilion Road
1 Sloane Gardens
Restaurants
Independent
At Sloane (Restaurant)
A sultry, top-floor restaurant selling a mix of Parisian essentials and Asian-inspired delicacies, featuring views over the Chelsea rooftops and a private cupola.
Designed by Jean-Louis Costes, this restaurant brings the specific, ultra-chic Costes vibe from Paris to a discreet residential corner just off Sloane Street.
Carnaby Street
15 Newburgh St
Clothes
Independent
Aubin
A British menswear brand selling timeless, high-quality clothing inspired by heritage silhouettes. They champion the philosophy of Better is Greater Than More with a focus on sustainable quality.
Launched in 2008 (originally as Aubin & Wills), the brand was revived in 2021 with this Newburgh Street flagship to provide an authentic, slow-fashion alternative to the modern high street.
Covent Garden
15 Henrietta St
Restaurants
Chain
Ave Mario
A maximalist, three-story Italian trattoria selling giant carbonara, pizzas, and theatrical desserts. It is famous for its 80s-inspired decor, neon lights, and 3,500-bottle mirrored bar walls.
Launched by the Big Mamma Group, this restaurant became an instant social media sensation for its extravagant design, bringing a sense of Florentine fun and high-energy dining to the street.
Covent Garden
Earlham Street
Clothes
Chain
Axel Arigato
Contemporary Scandinavian fashion brand offering minimalist sneakers, ready-to-wear apparel, and accessories that blend high-end craftsmanship with counter-culture references.
Launched in 2014, the brand disrupted the traditional fashion calendar by releasing a new style every week, quickly becoming a cult favorite for its clean, modern aesthetic.
Sloane Street
127-128 Sloane St
Restaurants
Independent
Azzurra
A high-end restaurant where British seafood meets Italian coastal cooking. It features a spectacular raw bar and a sophisticated dining room inspired by the glamorous Italian riviera.
Opened as part of the street's recent culinary revitalization, Azzurra brings a sea-to-table philosophy to the luxury district, providing a stylish dining alternative to the area's many boutiques.
Sloane Street
127-128 Sloane St
Food
Independent
Azzurra
A high-end Italian seafood restaurant selling boat-to-table dishes, featuring a spectacular raw bar and nautical-inspired luxury interiors on the main designer stretch.
Part of the street's recent culinary revival, Azzurra brings the flavors of the Italian coast to Chelsea’s most prestigious fashion thoroughfare.
Carnaby Street
Ground Floor, Kingly Court
Food
Chain
Açaí Berry
A specialized health bar selling authentic Brazilian açaí bowls, smoothies, and superfood toppings. They focus on organic, sustainably sourced berries and fresh, vibrant ingredients for natural energy.
This concept was brought to London to capitalize on the growing superfood trend, quickly becoming a popular spot for shoppers seeking a quick, nutritious, and Instagram-worthy refreshment.
Regent Street
178 Regent St
Clothes
Chain
BOSS
A sophisticated flagship for the German tailoring giant, offering a full lifestyle range from formal suits to high-end athleisure and a private VIP bar.
This store recently underwent a massive rebranding and renovation to reflect the Be Your Own BOSS campaign, focusing on a younger, more digital-savvy audience.
Covent Garden
Floral Street
Clothes
Chain
Balibaris
A French menswear brand focusing on the perfect wardrobe, offering high-quality staples and timeless tailoring with a modern fit.
Created to simplify the male shopping experience, Balibaris combines high-end fabrics with a focused, understated aesthetic.
Covent Garden
Russell Street
Restaurants
Chain
Balthazar
A grand French brasserie serving classic steak frites, seafood platters, and fresh pastries in a high-ceilinged room with red leather banquettes.
A direct import of Keith McNally’s iconic New York brasserie, it occupies a former flower warehouse, maintaining a bustling, high-energy Parisian atmosphere since 2013.
